The Failure to Call Things by Their Proper Names
Posted by Melanie Phung on Wednesday, January 9, 2008 at 3:15 pm
This week’s quote of the week comes from Confucius, by way of a New York Times article (about agricultural sustainability, of all things):
The corruption of society begins with the failure to call things by their proper names.
The phrase jumped right off the page at me - probably because I’m so finicky about language (or “pedantic” as I’ve also been called).
Since I was wearing my SEO hat (of indeterminate color) at the time I read the article, it made me think about the whole Google/paid links/rel=nofollow debate. I’ll leave it to all y’all to parse what I exactly I mean by that.










I first heard this quote from the movie, by Sean Penn, Into the Wild, I found it so beautiful I penned it down immediately. I never knew who said it until today. I think it so true.