All About Content

Rand Fishkin, in another excellent example of link bait done right, just published a post guaranteed to generate links from people within the SEO industry: he outlines how much SEOs should expect to make a year. This kind of info oft searched and seldom found.

According to the post, in-house SEO practitioners can expect to make:

• VP/Director of Search Marketing: $100,000 – $350,000+
• Director/Manager of Organic Search: $75,000 – $150,000
• SEO Guru: $75,000 – $200,000
• Campaign Manager: $55,00 – $100,000
• SEO Specialist: $40,000 – $80,000

If you work at an agency and run SEO campaigns for clients, the pay scale Rand lays out is:

• SEO Director: $50,000 – $100,000
• Search Marketing Consultant: $60,000 – $200,000
• Link Builder: $35,000 – $100,000
• Content Writer: $35,000 – $75,000
• SEO Researcher: $30,000 – $60,000
• Client Relations Coordinator: $35,000 – $75,00

For details and descriptions for each of these job titles, visit SEOmoz: SEO Salaries – How Much Should You Make.

And, no, I don’t make nearly as much as you think I make. But I’m open to negotiations.

Update:
SEMPO released its own survey of in-house SEO salaries in January 2008.