Click Fraud a Thorn in GOOG’s Side
Posted by Melanie Phung on Tuesday, January 3, 2006 at 11:22 am
Om Malik, senior writer at the magazine Business 2.0, predicts 2006 is going to present challenges to Google’s AdSense program. Click fraud, which some in the industry are estimating to be 30%, especially is going to become a major issue. AdSense is at the core of GOOG’s advertising business, so major setbacks are going to make investors unhappy.
Read How Click Fraud Could Swallow the Internet in the current issue of Wired Magazine.
No Comments
No comments yet.
Leave a comment
