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Search Use Catching Up With Email

Posted by Melanie Phung on Monday, November 21, 2005 at 9:20 pm

The most recent findings from Pew Internet & American Life tracking surveys and consumer behavior trends from the comScore Media Metrix consumer panel show that about 60 million American adults are using search engines on a typical day, up from 38 million in June 2004.

Overall, among Internet users, there is now little difference between the size of the email-using population and the size of the search-engine using population — 91% of all Internet users have sent or received an email at some point, compared with the almost equal 90% who had used search engines.

Of the 94 million American adults who use the Internet on an average day, 77% will use it for email, 63% will perform searches, and 46% of surfers who will use it to gather news.

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